Tag Archives: branding

Advertising and Propaganda: Critical Approaches

Here’s my syllabus an intermediate level undergrad class introducing critical media studies approaches to advertising and propaganda. This was the first time I taught this syllabus, and I will surely refine it in the future.  But I had a good … Continue reading

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Historicizing Branded Content on U.S. TV

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The Century of the Self

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Debating the cultural influence of advertising

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Media Literacy: Theory, Power, Identity

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Media Literacy Syllabus

This syllabus is for an 8-week intensive summer course in media literacy. I emphasize a “media citizenship” approach to media literacy, meaning that we cover textual/semiotic analysis and issues of representation, but there’s also a lot of focus on media policy and discussions about how to create a media system that promotes cultural and political democracy by conveying a wide range of ideas, visions, dreams, ways of living, etc. Continue reading

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Logorama

Here’s a link to an academy-award winning animated short Logorama.  This video was created by the French animation H5, François Alaux, Hervé de Crécy + Ludovic Houplain.  It’s a good example of culture jamming and art that attempts to subvert … Continue reading

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